Online and print copywriting for the Pilsner Urquell Czech Challenge, a national competition in association with Mensa to find Britain's Brightest Pub and to promote Pilsner Urquell draft.

Copywriting for the competition website, also all point of sale materials and sale promotions. Work with Elastic, February to August 2010. Although now closed, you can read about the Pilsner Urquell Czech Challenge